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Advert for representation

  • Writer: Harry Maunder
    Harry Maunder
  • Oct 14, 2021
  • 1 min read

Updated: Feb 25, 2022


This advert is from mainstream company Nike and was made in 2020, the idea of the advert is to showcase women in a wide range of different sports that traditionally would associated and stereotyped with men. in the advert the sports included such as weightlifting and basketball, traditionally these sports are meant for men and the women in the advert are showing aggression. also in the advert there is old clips of sexist men wearing and protesting against women in sport and how they shouldn't play. the main point in this advert is to fight sexist stereotypes of women in sports

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